Advancea 6 Degrees of Associations

Written By Dr. Michael Tatonetti, CAE, CPP

I sat down with my friends at Advancea for a recent quick interview where we talked about failing forward, how the value conversation drives innovation, and the main pricing trends I’m seeing for 2021 in the association space. Check it out below!

Dr. Michael Tatonetti, CAE, CPP

Dr. Michael Tatonetti is a Certified Association Executive and Certified Pricing Professional on a mission to advance associations in their pricing models for financial sustainability. As a Strategic Consultant and Trainer, he works with associations to harmonize pricing and value across membership, education, sponsorship, events, and marketing.Dr. Michael is a proud Association Forum Forty Under 40 honoree for his dedication to the association field.

https://www.pricingforassociations.com
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