Resources for your financial sustainability. Navigate: Book | Videos | Interviews | Articles | Case Studies | Ask Dr. Michael Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 The Van Westendorp Pricing Model: A Must-Know Strategy for Associations Read More Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Conjoint Analysis: A Game-Changer for Association Pricing and Strategy Read More Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 The Art of Pricing: Expert Interviews for Association Strategy Read More Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Unlocking Smarter Decisions: The Art and Science of Association Strategy Read More Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Navigating Change: Best Practices for Association Pricing Success Read More Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Winning Support: Strategies to Gain Organizational Buy-In for Associations Read More Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Effective Pricing Governance: A Strategic Guide for Associations Read More Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Association Pricing Made Easy: A Step-by-Step Guide for New Products Read More Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Pricing Analysis 101: Fine-Tuning Your Current Offerings Read More Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Value-Driven Pricing: Metrics and KPIs for Association Success Read More Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Equity Meets Strategy: Global Insights for Pricing Associations Read More Dr. Michael Tatonetti, CAE, CPP 2/3/25 Dr. Michael Tatonetti, CAE, CPP 2/3/25 Pricing Policies Demystified: A Guide for Associations Read More Dr. Michael Tatonetti, CAE, CPP 7/26/24 Dr. Michael Tatonetti, CAE, CPP 7/26/24 Equity Considerations for Associations Going Global Read More Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Pricing and Value Metrics and KPIs Read More Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Pricing Process: Current Product Read More Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Pricing Process: New Product Read More Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Pricing Policies Read More Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Building Effective Pricing Governance for Associations Read More Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Gaining Organizational Buy-In: Strategies for Aligning Teams with Pricing Changes Read More Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Navigating Change: Best Practices for Communicating Price Increases and Value Changes Read More Older Posts
Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 The Van Westendorp Pricing Model: A Must-Know Strategy for Associations Read More
Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Conjoint Analysis: A Game-Changer for Association Pricing and Strategy Read More
Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 The Art of Pricing: Expert Interviews for Association Strategy Read More
Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Unlocking Smarter Decisions: The Art and Science of Association Strategy Read More
Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Navigating Change: Best Practices for Association Pricing Success Read More
Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Winning Support: Strategies to Gain Organizational Buy-In for Associations Read More
Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Effective Pricing Governance: A Strategic Guide for Associations Read More
Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Association Pricing Made Easy: A Step-by-Step Guide for New Products Read More
Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Pricing Analysis 101: Fine-Tuning Your Current Offerings Read More
Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Value-Driven Pricing: Metrics and KPIs for Association Success Read More
Dr. Michael Tatonetti, CAE, CPP 2/4/25 Dr. Michael Tatonetti, CAE, CPP 2/4/25 Equity Meets Strategy: Global Insights for Pricing Associations Read More
Dr. Michael Tatonetti, CAE, CPP 2/3/25 Dr. Michael Tatonetti, CAE, CPP 2/3/25 Pricing Policies Demystified: A Guide for Associations Read More
Dr. Michael Tatonetti, CAE, CPP 7/26/24 Dr. Michael Tatonetti, CAE, CPP 7/26/24 Equity Considerations for Associations Going Global Read More
Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Pricing and Value Metrics and KPIs Read More
Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Pricing Process: Current Product Read More
Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Pricing Process: New Product Read More
Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Pricing Policies Read More
Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Building Effective Pricing Governance for Associations Read More
Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Gaining Organizational Buy-In: Strategies for Aligning Teams with Pricing Changes Read More
Dr. Michael Tatonetti, CAE, CPP 3/18/24 Dr. Michael Tatonetti, CAE, CPP 3/18/24 Navigating Change: Best Practices for Communicating Price Increases and Value Changes Read More