We Believe in Financial Sustainability

Your profit should drive your mission forward.

We Are Pricing for Associations

Our Unique Value Proposition:

Associations come to us when they are tired of pulling prices out of thin air.  We are the only firm in the world to have staff with both the Certified Association Executive (CAE) credential and the Certified Pricing Professional (CPP) credential.  What does this mean for you?

We get associations.  We have executive experience in associations.  We’ve made the difficult decisions you are facing right now.

We also get pricing.  We get the data analysis, market research and testing, and strategy to land at the best recommendation for your value and pricing needs.

We understand how your organization makes decisions, the heart behind being mission-driven, and we will price in a way that isn’t about greed, but about financial sustainability and fairness.

For you to drive your mission forward, you need the financial resources to pay for staff, programming, and everything in between.  Our goal is to help you increase your financial sustainability so that you can keep fulfilling your mission for years to come.

 Ready to work?

OUR NORTH STARS

What We Value

 
 

 Ready to work?

MEET YOUR PRICING EXPERTS

The Faces Behind Your Success

Dr. Michael Tatonetti
Founder and CEO, Principal

Meldee Reynacido
Operations Manager

Camel Somera
Executive Assistant

Rolan Reynacido
Sr. Data Analyst

Rachelle Cenina
Jr. Data Analyst

TBD
Jr. Consultant

 Our Proprietary Process

How We’ll Guide You

Our Clients Are Family

They Get Pricing and Value 

Our clients no longer struggle with value and pricing because they’ve worked with us - and our strategic knowledge has rubbed off on them. Will you be the next organization to join our client family?

 
 
 

Do You Want To Fix Your Pricing Struggle?

Let’s have a virtual coffee and discuss how we can help.